Oct
28
2009
Not for profits: The challenge of building support in online communities
Not for profit organisations with social justice goals often rely on the support of individuals to carry out their work. The use of online technologies to build financial and campaign support presents challenges to many such organisations whose expertise often lies in other fields.
Over a two month period I worked as part of an Online Team at one such organisation and was able to identify a number of the challenges not-for-profit’s face when attempting to build community support online.